Here’s how you can browse fake news this poll season – the New Indian Express

Express news service

CHENNAI: The elections are still a month away, but guerrilla marketing tactics have already started to take their toll on the public. Phone calls with recorded messages from political leaders, social media campaigns occupying deadlines … the list is endless. Thanks to the pandemic, computers and phones have largely replaced speakers and meetings around the corner.

TV commercials became a popular method this time around, with the ruling party bragging about its accomplishments and the opposition highlighting the failures in minute-long video clips of catchy songs and lines. On social media, IT cells have taken over, ensuring that hashtags highlighting the “negatives” of their rivals are still in vogue, often without making substantive claims.

Fake news has also started pouring in on social media, now more than ever. It is difficult for users to distinguish fact from fiction. As senior Boston Globe reporter Edward Burke says, “… the search for reality and truth is more beneficial than gorging on exciting plots and other fictions. It is important to verify the “facts” through multiple sources, says journalist and fact-checker Saket Tiwari.

“One party can claim that they have built 5,000 homes for the homeless, presenting a picture that they have kept their promise. His rival can say that only a third of the promised houses have been built. They are both facts, but not necessarily the truth. “The only way to perfect this is to acquire skills to be able to judge and identify disinformation,” says Pratik Sinha, founder of ALT News, a leading fact-checking portal.

He says tools like Google Fact Check Explorer can be helpful for verification. “It’s an exclusive search engine for fact checking,” Sinha added. He pointed out that local editors could also translate content for fact checkers for information that needs to be verified.

Saket points out that semi-literate people become easy targets for fake news. “Voters should independently check the background of whoever they want to vote in power,” said Uzair Rizvi, an AFP fact checker. “He points out that people can go to the candidate’s social media accounts, listen to his speech on YouTube, and then take a call.

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